![]() We put Fitbit’s Ionic through its paces to see if its updated software, customizable hardware, and overall performance give it the prowess it needs to stay relevant in an increasingly crowded market. Our Fitbit Ionic review reveals a wearable that blends the impressive fitness tracking ecosystem of its two-year-old Blaze with a host of modern smartwatch capabilities such as a dedicated app store and NFC tap-to-pay transactions, along with Bluetooth and WiFi compatibility. However, an unsurprising master class in wearables taught by none other than Apple - in the form of the Apple Watch - has Fitbit scrambling to maintain its position as king of the fitness hill. ![]() Today, companies like Garmin, Suunto, TomTom, and Samsung properly push Fitbit forward, preventing the company from resting on its existing innovations. This product was featured in our Holiday Gift Guide! Check it out to find gift inspiration for everyone in your life.Ī mainstay in the fitness tracking industry for years, Fitbit’s ascension to the cream of the wearable crop was originally met with subpar competition. Not as full-featured as other smartwatches on the market Lacks the ability to respond to text messages/emails
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